Image3Bookmarks puts the standard book review into a video format. We invite the author of a recently published nonfiction book or the producer of a recently released documentary, who is interviewed by a reviewer of the book/documentary who has substantial criticisms. We select reviewers who fundamentally disagree with the premise of the product. For instance, if a book is written by an atheist, we’ll have it reviewed by an evangelical Christian. If it’s written by an evangelical Christian, we’ll have it reviewed by an atheist. We’ll expect a negative review, but we’ll welcome a positive one.